Idea Man

Max is the creative powerhouse behind My Bella Vita Travel, always coming up with fresh ideas for new tours and innovative ways to showcase the magic of the company—all while secretly working toward his dream of world domination. Known for his boundless imagination, Max has been part of the company since day one, quite literally! As the son of Cherrye and Peppe, he has grown up alongside My Bella Vita Travel, and his influence is undeniable.
Max is also the mastermind behind “Fun Facts with Max,” a popular social media segment where he shares fascinating insights about his homeland, Calabria. His endless enthusiasm and creativity make him an essential part of the team, constantly driving the company forward and ensuring that every trip is packed with unique and unforgettable experiences. Max’s inventive spirit ensures that My Bella Vita Travel remains as exciting and dynamic as ever.
Max’s favorite experience is enjoying time with his fellow Italians in the serene mountains of Calabria, surrounded by nature, the rich, local culture, and copious amounts of lasagna.